Can we build if it never burned down?
Posted on November 24th, 2009 in braindump
I didn’t set out to write a POD manifesto, honest. And I still haven’t, but I know I’m only a technicality away from a neatly bulleted list of demands. I think this spew of infodump following Shivering Sands is my decade in review, in a strange way. Because I cannot be alone in this, can I? The ‘00s really were defined by marking the things that were dying, weren’t they?
It’s almost as if this first decade of the century was all disappointment that the predicted apocalypses (apocali?) of the ‘80s and ‘90s never came true. So (the internet) just started documenting deaths and near-deaths with gleeful abandon, in case maybe 2000 was just an estimate for the end of the world.
Print is dying, we said. Magazines and newspapers are kicking it by the dozens, and books can’t be far behind. eReaders will kill those before we know it, surely. And if that doesn’t do the trick, then surely global warming and deforestation will just kill the trees that make our paper, and that’s the endgame, there. Movies and television are dying because of Hulu and YouTube and The Pirate Bay. Pretty soon we’ll only have video game commercials and dancing badgers to watch. Music and is dying, and that’ll kill off the ‘zines. And those that hold on will surely just become Tumblr blogs. And, oh yes, the internet is even dying, because wasn’t it different in ‘99 before it went all 2.0. And, hell, Twitter is the blog killer, and the Singularity is coming, anyway, so pretty soon we’re all going to be communicating in faster-than-light transmissions with our AI overlords and then, only then, when the world is all burned off, can we start the cycle again with new and relevant information instead of recycling the ‘70s and ‘80s and ‘90s.
I mean, seriously, I know we do this every generation and all, but the ‘00s really do seem, in review, like one long whinefest about how we were all going to start Making Things as soon as the undergrowth of the 1900s burned off so we could start fresh. Again, I am old enough to recall we’ve done that every decade, but I think maybe this one came with an extra century of bullshit baggage.
So here we are about to hit the Tens, and there’s still a handful of really stubborn folks swearing it was 2012 all along, but most of us have finally decided, well, fuck, I guess we’ve just got to keep going with what we’ve got. I’m very likely putting a pretty bow on a series of coincidences, but I’m having a little laugh at how many folks seem to be genuinely getting excited about finally breaking down and using the tools that’ve been around for ten years. Maybe it is, as I and plenty of other people have mentioned, that the brave souls that’ve been, ha ha, beta testing Lulu and Cafepress for the past ten years have gotten all the kinks worked out. Certainly there’s some degree of personal relevance as I get off my own ass and start Making Things with a fury and a purpose.
Mostly, probably, that last. But this is my braindump, so I’m gonna run with it.
Because here’s what I want from the Tens, from everyone, but especially myself: I don’t want to hear about what doesn’t work, anymore. I don’t want to watch the blogs and the skies for signs of what ends are nigh. And I’ll probably still keep an eye on the sea levels since I live two blocks from the shore and that just seems like a good idea, but I mostly just want to focus on Making Things Work.
(Segue for hitting a point home: Print isn’t dying, it’s evolving. (That’s ©Warren, but damned if I can remember where he said it to give you a link.) How we use books and magazines and newspapers will define what they are. Same with music, video, pictures, and networking, of course, but since I’ve got a soft spot for “inks on stuff” that’s the one I’m gonna focus on. Nothing about the years between 1999 and now killed anything that wasn’t already dead, and any good mechanic knows a machine graveyard is just a spare-parts shop waiting for a wrench.)
But I’m taking my end-of-the-decade energy to cull the blogs and people and influences that tell me on a daily basis What’s No Good. The writers that spend more energy writing about how the venues are dying than they do making any sort of new content? Gone. The design blogs lamenting the death of creativity? Out. Twitter folks whining about how hard it is these days to find time/energy/muses/anything worth anything? Blocked. Review sites gleefully dedicated to pedantry and “oh this isn’t new or exciting”? Well, I never really cared for snarky review sites anyway, but I‘m renewing that avoidance.
If all you’ve got for me is a list of reasons not to care, I’ll give you one more: I don’t care about you.
Going forward, I’m only looking for solutions and innovations. I want to see how you Make Things Work, for you. I want to know how you pulled off your epic kludge and goddamn if it didn’t just do the trick. I want to hear about the publications that are pumping out books and magazines and newspapers because they can and they want to and, goddamnit, people like them. And I want to buy the t-shirt.
We didn’t all die in a fire when the century ticked over, and some of us have been looking back ever since. I say it’s time we say, well, that was a bit of luck, then, and just go with it. We didn’t have to start from scratch on the foundation of the old, doomed world – but that doesn’t mean we can’t build a new one, anyway.
And all that’s just a bit of silliness to ring out the decade, sure. Don’t take me too seriously, folks, ‘cause god knows I don’t.
But it still sounds good, doesn’t it?


