As opposed to the somewhat invisible design of things like book guts.  I’m talking about things like covers, t-shirts, wall prints, mugs, website headers — the stuff that’s meant to be seriously looked at.

And here’s the thing:  I’m not an artist.  I’ve got a couple of artistic bones in my body, sure — I’ve won a couple of games of Pictionary and I can usually decipher kids’ fridge drawings, so I’m not completely without artsy skillstuff.  I’m just not an artist.  Really, I don’t even know if I’m a designer.  The internet tells me that designers are people that sit around bitching about how clients are all idiots that insist on ever bigger logos, and I’m of the apparently unpopular opinion that logos should all be so damned sexy that everyone wants them bigger and on a t-shirt.  So, y’know, So I just don’t know if I (want) get to be in that fancy designer club, either.

But just last week Warren and I sold a week’s worth of apparel with nothing but a giant imaginary logo on, so, y’know, could be I know what I’m doing.

Of course, I really can’t tell you how to design a cover or a t-shirt or a logo.  Pretty much everything I do kinda starts out with a plan and quickly becomes “season to taste and then cook with some amount of fire until it’s done but not burned” or “hit it with a wrench until it stops making that noise and apologizes or it at least starts making some more pleasing noise” or “if nothing seems to be working that probably means it’s time to pop open another Red Bull.” None of which really works well for instructions or documentation.  Besides, I strongly doubt you want to make things that look like things I made, anyway.

What you want, probably, is to make something that you know looks good, and it’s going to be a really nice bonus if other people think it’s pretty, too.

And that I can sort of help with. 

A lot of my (design or otherwise) instincts stem from intent. By that I mean before I really start thinking about how I want something to look, I spend some time thinking about why I want it to look.  A cover has one job, honestly: It’s there to make you want to pick it up and look inside. The old “don’t judge a book by its cover” chestnut was really very likely started because people didn’t know that a cover has that job – they probably thought its sole purpose was to keep a little spill of Red Bull from seeping into the inside pages or something. 

When we make things look pretty on the outside, we increase the perceived value of the inside.  That goes for pretty much anything.  And yes, yes, there are as many definitions of “pretty” as there are stars in the sky, of course. But that’s something you should absolutely keep in mind whether you’re wrapping an album or a book or a magazine or even making a t-shirt, yes (because that’s a “cover” too): whatever your cover is going on, it needs to make the insides look better, before anyone even looks at them.

If you can’t do that – and don’t worry, if you’re on the internet someone will tell you so, and, really, you can ignore the first person that says “that looks a bit crap,” but you might want to listen to the third – if everything you make seems to get nothing but crit and no love… well, you know, that’s all right, actually. There’s a LOT to be said for staying plain and simple.  I love plain craft-paper wrapping, me.  If no one wants to touch your cover with a twenty foot pole, you might want to scale it back to just the title and the author on a solid color. Dialing it back down to basics never hurts.

The one thing I’m certain that 90% of first-time designers (and more than a handful of “seasoned” ones) never think to do is step back from their design and take a look from a distance.  And I mean that absolutely literally: set the thing to full screen, stand up and walk across the room, and actually look at the thing, from some real distance.

Hell, if you’ve got something you’re working on right now, go ahead and do that: pull it up in another window, stand up, and look at it from across the room.  Hell, leave the room – go make coffee or something – and then come back and look at it again.

What does your design look like, at a glance from a distance?  If it’s a book cover, can you even make out the title?  How about the author, or what’s going on with the colors and images?  Does it look like a book or does it look like a blob of colors and nonsense with nothing really going for it?  Because that’s what people are going to see on a shelf or in a thumbnail image. Whatever you see from across the room – if it doesn’t catch your eye or make a lick of sense, it’s not going to do any better for anyone else.

This is even *more* true of wearable or wall-hanging designs.  I mean, look, it may look great to you when you’re a foot away from the monitor (or design on the desk) – but those things aren’t meant to be held up right next to your face.  T-shirts need to look good from five feet away (fifty if you’re marketing to the restraining-order demographic), and wall art should really look as good when you’re on the couch as it does when you’re right up on it with a magnifying glass.  And if you want to sell it online, again, you’ve got the thumbnails thing working against your lovely design – there are a ton of people that just will not click through to “view larger” if they can’t make any sense of the teensy thumbnail image.

And if people aren’t even going to invest a click, they certainly aren’t going to give you a sale, right?

There will be, I’m certain, people screaming about the crassness of my commercialism and how design exists in a perfect and magical bubble of art that transcends the base desire to make money.  And I’m… not really talking to those people because, as I said at the beginning, I’m not part of their fancy club.  I’m chock full o’ base desires, not least of which are my desires to pay rent and Make Stuff that people want, and the best days are the ones where I can kill two birds with one well-designed stone.

Now, if you didn’t click that inline link up there in the middle, I’m going to send you there again, here at the end. You really should go here and read Warren talking about Designing To Be Wanted, two years ago.  Because, yes, he says “magazine” a lot, but that’s just what he was on about at the time.  What he really means is “Stuff.”

I realize it’s been a couple of days since I’ve posted, so this is just to say that I didn’t stop the planet and get off or anything. My mornings have been occupied by day-job work (as per usual), but yesterday afternoon I jaunted down to the Emerson Salon to get my hair done; and today I moseyed over to the Science Fiction Museum (its offices, rather) for an interview with a marvelous woman from a marvelous magazine.

(I’m not sure if I’m supposed to talk about it yet, though, so in deference to caution I’ll just be vague and conspiratorial.)

Anyway, each of these events took several hours including travel time to-and-from,* and the rest of my writer-work days have been occupied with the usual time-whittling business emails, phone calls, bill paying, and errand-running. So there are no new words to report on Ganymede, and no one is more rueful on this point than yours truly.

But the night is still young.

______________________________________________________________
* Yes, several hours for the hair. I think it’s worth it, once every five or six weeks, to have awesome peacock tresses. The day will eventually come that I change my mind, I’m sure; but for now I’m happy for an afternoon wherein I am not responsible for anything except holding still while the nice man paints up my ‘do.

PDF-mag, this issue focussing on Parisian alt.culture. 4 euros a pop for this one, previous issues are free downloads.

THE DOSE magazine – Issue 3 (Paris) TEASER

• Extremely Bad Advice: Harassment Resources – National Post
  just fucking genius, really
  (tags:peopleiknow funny )

And I am having the best birthday, ever! Thank you to everyone who has wished me happy birthday on the Twitters, and if July 29th is your birthday too, happy birthday to you!

(Image by Chuck Gamble, found at WIRED's GeekDad blog.)

Photo by Ben Corrigan.

Ryan Francesconi‘s wonderful music has been lilting around the edges of my life since 1995 when we briefly worked together with Dan Cantrell in the Toids, an experimental folk group that riffed off various Eastern European idioms in tandem with Francesconi and Cantrell’s eclectic compositional styles. Back then, Francesconi was one seriously intimidating guitar/tambura/bouzouki shredder! He reveled in playing faster, smarter, better than anybody. He’s a shredder still, and no one can approximate his style… but over the years, wisdom seems to have smoothed over some of the sharper, more Malmsteinish edges of his virtuosity. Lately, the music he makes has deepened into an expression of something far more present, and pure.

Nowhere is this more apparent than on a quietly stunning record Francesconi released earlier this year, called Parables. A series of songs for solo acoustic guitar, it reflects his interest in American bluegrass, Bulgarian folk, jazz improvisation and Baroque lute music. Recorded live (no overdubs!), the music is graceful and green with nods of kinship to everyone from Nick Drake to Herman Hesse to the forests of the Pacific Northwest– which is where Francesconi lives when he’s not trotting the globe.

Speaking of– if you’re a fan of Joanna Newsom, the name Ryan Francesconi is probably already familiar to you, since he’s been one of her key players for several years, leading her live touring performers in the Ys Street Band and arranging/playing on just about every song on her new triple album, Have One On Me. They’re kicking off their summer West Coast tour of the States tonight in San Diego, California. Newsom had this to say about Parables:

“Ryan Francesconi is one of the most awe-inspiring musicians I’ve known. On “Parables,” he distills his many realms of artistry [...] into a beautifully minimalist, poetic, intricate, emotionally realized study of themes, variations, organic counterpoint, and such devastating forays into fractal-metric out-lands that it is nearly impossible to believe he’s picking those strings with just one hand. This is solo music that sounds like an ensemble, an ecstatic and measured reconciliation of West African / Balkan / Baroque / bluegrass influences, which ultimately resembles nothing I know.”

Pick up Parables on vinyl over at Drag City (they’re currently sold out of the CD), or in Mp3 format from CD Baby or iTunes.

---

Post tags: Events, Faboo, Music, Personal Style

"…nobody should be older than Warren Ellis except maybe Alan Moore."

Courtesy of crisper (many thanks!) four graphs of the pulp publication data:

And since some folks are asking for further breakdown and I can't do that right now, I've uploaded the original spreadsheets:

• Total list of the pulps
• Romance pulps
• Saucy/spicy pulps
• Science fiction pulps
• Sports pulps
• Western pulps

And, yeah, I know there were probably a lot better ways to do these spreadsheets, both mathematically and aesthetically.

Norman Spinrad just emailed me this link to what appears to be the first of a series of posts about The Publishing Death Spiral, the core of which is this:

Here’s how it works. Barnes and Noble and Borders, the major bookstore chains, control the lion’s share of retail book sales. They order centrally for all their outlets together, for instance there is a single buyer for all science fiction, all mysteries, etc. How, you may well ask, can these buyers read and pass judgement on, for example, the over 1000 SF titles published in a year?

Of course the answer is they can’t. Instead, an equation makes the buys of most of the books on the racks or blackballs the ones that don’t make it that far. It’s called ?order to net.?

Let’s say that some chain has ordered 10,000 copies of a novel, sold 8000 copies, and returned 2000, a really excellent sell-through of 80%. So they order to net on the author’s next novel, meaning 8000 copies. And let’s even say they still have an 80% sell-through of 6400 books, so they order 6400 copies of the next book, and sell 5120….

You see where this mathematical regression is going, don’t you?

Read the whole thing.

Jess Nevins never fails to amaze me.

…if the pulps are supposed to have died around 1950, why were there so many pulps published after that? Certainly, it seemed to me that there were a lot of pulps published after 1950, and that the "death" of the pulps was overstated. But there was really only one way to resolve this: a spreadsheet (Yes, I’m a stat wonk, I guess)…

And, at the link, you will find the link to said spreadsheet, as well as all the relevant history, explanations and details.

Title:The Devil You Know
Word: starch
Challenger: @annie_kathleen
Length: 200 words exactly

My twenty-second reboot this year, apparently.

Apparently, of course, because I've no memory of previous reboots. That's the deal: for an incredible amount of money, you sign away five years. And one day you wake up, it's five years later, and you have only the guarantee that there are no outstanding warrants for criminal activity.

But reboots regularly wipe your memories. I know I'm more muscular now and I have dark hair instead of blonde. No idea when that happened; could be yesterday, could be two years back. According to the labels in my room, I insist on no starch when my shirts are laundered. Why? No idea.

I stand in front of the machine, pondering. It's always my choice, you see. They make that very clear.

I could decide not to reboot, say I've had enough. I'd forfeit the vast majority of the fee, but I could do it.

I'd have my old life back.

Or I can press the button, hope like hell that the reboot goes wrong, that it wipes out memories from prior to joining up.

I'm told I've pressed the button eighty-three times previously.

I ponder, decide which is safer.

Then I press the button.

� Lee Barnett, 2010

This story is part of the 2010 Fast Fiction Challenge. A list of the first fifty stories in the challenge can be found here. New challenges can be made here.

The Fast Fiction Challenge - The Book; now available from lulu.com and, if you're in the US, via Amazon.com here; 180 of the best fast fiction challenge stories from the first three years' challenges...

I like to think that if Cranes had formed last month rather than 20 years ago, this is what they’d sound like. "See Birds," Balam Acab.

This is, perhaps, the geekiest thing I?ve done in many a month, but it does help me answer a question that?s been bothering me for a while: if the pulps are supposed to have died around 1950, why were there so many pulps published after that?

Certainly, it seemed to me that there were a lot of pulps published after 1950, and that the "death" of the pulps was overstated. But there was really only one way to resolve this: a spreadsheet. (Yes, I?m a stat wonk, I guess).

So, here you go. The link brings you to a spreadsheet I created, covering the years 1896-1960, with seven categories: Overall, Detective Pulps, Romance Pulps, Saucy/Spicy Pulps, Science Fiction Pulps, Sports Pulps, and Western Pulps. (I?d present the information as an easy-to-read table, but?-embarrassingly-?I never learned how to make them). Each entry is for the number of magazines?-not issues?-in that category published that year, so for 1898 there was only one pulp published, in 1931 there were 150 pulps total published, including 28 detective, 24 romance, 8 saucy/spicy, 8 science fiction, 2 sports, and 33 westerns. The number in the Overall category won?t equal the sum of the other categories because I omitted smaller pulp genres (boxing, weird menace) and pulps publishing general pulpy adventure fiction and because some pulps, like Western Rodeo Romance, fit into two categories.



Now, admittedly, this is a hasty and imprecise collection of data-?what would be more useful would be a) the number of pulps published broken down by month as well as by year (can?t be done-?that information simply isn?t possible to get for too many pulps) and b) the sales figures (someone may have some of that data, but, again, that information simply isn?t possible to get for too many pulps). But we can draw some tentative conclusions from this.

First, the pulps didn?t die around 1950. That was the peak post-WW2 year for them. The death of the pulps was a gradual thing, although by 1955 the end of the medium and its replacement by the digest format must have been obvious. Nonetheless, I think it?s fair to say that the death of the pulps and the transition to digests took a while. One obvious precursor was the transition from dime novels to pulps in the 1910s. I don?t have the data to do a similar spreadsheet on dime novels (although, hmm, I could put one together using Galactic Central), but I know, based on the western and detective dime novels, that their death and replacement by the pulps in the 1910s was gradual and not sudden. I think the death of the pulps was like that.

Second, and I know this will be hard for the sf zealots to read, but...sf wasn?t the most important genre for the pulps. (And, please, never write the phrase "the pulp genre." There was no such thing. The pulps were the medium, not the genre). Until 1939 there were more spicy pulps published every year than sf pulps. (Why the number of spicy pulps declined is another question, one I can?t answer). From 1937 to 1951 there were more sports pulps published every year than sf pulps. Westerns clobber sf. And romance pulps...well, this will gall the geeks, but romance pulps were more important to the industry than sf pulps. (And the average pulp romance story was approximately eight times better written than the average pulp sf story, but that?s another issue).

Third, take a look at the saucy/spicy list. The first one came out in 1912. That?s before detective pulps, before westerns, before sf, before romance, before everything except general fiction, adventure, and railway. The saucy/spicy pulps are criminally understudied, not least because they are much less available to scholars than even the romance or sports pulps, but they were around for a long time and deserve further study. Hell, from 1915 to 1924 they made up at least 10% of the entire industry.

Fourth-?the number of Westerns! Criminy! For such a formulaic genre (with a few exceptions) it was remarkably popular. In terms of market share, from 1936, Westerns were the heavyweight of pulps, never making up less than 25% of the entire market.

Fifth, look at the overall numbers for 1929-1931. You?d think that the first three years of the Depression wouldn?t have been a good time to enter publishing or increase the number of pulps that you were already publishing, but clearly people thought it was. I don?t have numbers to hand, but I suspect the economy took a substantial dip from 1931-1933, which would explain the decrease there, but after 1933 the numbers resume increasing.

I?m sure other conclusions will occur to me later, but that?s what I?ve got for now.

I occasionally do these. And today's an occasion. So why not?

A - Act your age? Like most other people, sometimes I act younger than my age, positively childishly in fact.
B - Born on what day of the week? Monday, so I'm told. I don't remember it all that well. I'd put money on the fact that I cried like a baby though.
C - Chore you hate? Filling out memes.
D - Z See answer to C

Interesting though, sparked by something Antony Johnston wrote.

I wonder who I've known the longest online, i.e. who, that I now often interact online with, I've known the longest.

I'm excluding people where the only online contact is by email or IM, because that's just replaced letterwriting or the phone. So that takes out Ian, my oldest friend, because although we email each other, he's not on Twitter and doesn't use Facebook.

And I can't include Laura because although we occasionally "like" something each other has put on Facebook, or chat on IM, it's not exactly as if that's a large part of how we communicate with each other. Similarly, I'm excluding my younger brother because... well, I've known him for 44 years. It kind of skews the results.

OK, so lets set some parameters.

I'm not including anyone I've known for more than 15 years, because I got online in August 1995. I'm limiting it to people I have interacted with, or still interact with, via a message board, forum, Twitter, Facebook or chat rooms.

Obvious answer is people like Warren, Neil, Dave... comics pros with whom I was fortunate enough to become friends after we first met at Compuserve's Comics/Animation Forum, and other friends from Compuserve like Rich Johnston, Alan Porter and Elayne Riggs. (I'm excluding Tony Isabella and Dez Skinn because, although friends, again I only ever really speak to them by email these days)

Despite Colin Murtagh being a close friend, I'm pretty sure we didn't meet for a few months after I got online, and I didn't meet Tony Lee until this century. (Always surprises me, that one - that I've only known Tony that relatively short space of my life.)

So yeah, Warren, Neil, Dave. It's all your fault, mates.

It's genuinely astonishing to me how many people who are important to me as part of my life now... have only known Philip as a fact, i.e. they didn't know me before he was born.

From the Straits Times of Singapore, 23 July 1928.